Website Brief — KWBA Agency

Let's start with the basics

Tell us about your business. The more specific you are here, the stronger your site's copy and structure will be.

Business Name *

Trading Name If different from registered name

Type of Business *

Years Trading

Primary Location *

Service Area / Coverage

Your Full Name *

Job Title / Role

Email Address *

Phone / WhatsApp *

Best Time to Contact

How Did You Hear About KWBA?

Tell us about your project

No need to be perfect — just give us a rough idea. We'll fill in any gaps on our kick-off call.

What Does Your Business Do? *Main services, who you serve, what you specialise in

0/3000

What Makes You Different? *Your USPs — why choose you over a competitor?

0/2000

Main Website Goal *

Current Website URLIf you have one

Secondary GoalsOptional

Who Are Your Ideal Customers? *

Typical Customer Age Range

Describe Your Ideal CustomerWhat problem are they solving? What do they value?

0/2000

Customer Pain PointsWhat problems do they have that you solve?

0/1500

What Stops People Buying?Common hesitations before contacting you

Pages You Need — tick all required

Home

About Us

Services

Individual Service Pages

Contact

Gallery / Portfolio

Testimonials

Blog / News

FAQ

Pricing

Online Booking

Shop / Products

Team / Staff

Any Custom Pages?

Target Launch Date

Do You Have Existing Copy / Text?

Required Website Features — tick all that apply

Contact Form

Online Booking

Live Chat

Quote Calculator

Online Payments

E-commerce Shop

Blog / CMS

Google Maps

Analytics Setup

Cookie Banner

Newsletter Signup

Social Media Feed

Video Embed

Password Protected Area

Customer Portal

Multi-Language

WCAG Accessibility

Third-Party Integrations

SEO Requirements

Target KeywordsOptional — for SEO planning

Domain Name?

Your Domain / Desired Domain

Web Hosting?

Preferred Business Email Format

Your vision

This shapes the entire look, feel, and tone of your site. Don't worry about being precise — a rough feel is all we need.

Visual Style *

Brand Tone of Voice

Existing Brand Colours

Preferred FontsIf you have a preference

Reference WebsitesPaste URLs you admire and say what you like about each

Competitors' WebsitesHelps us position you clearly above them

What You DON'T Want

What Should Appear Above the Fold on Your Homepage?What a visitor sees the moment they land

Key Messages / Phrases to Include

Testimonials / Reviews to FeaturePaste real reviews or tell us where to find them

0/3000

Logo Status

Brand Guidelines?

Upload Logo FilesSVG, AI, EPS, or PNG with transparent background preferred

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Click to upload or drag & drop logo files

SVG · AI · EPS · PNG · PDF · ZIP

Include: full colour, white/reversed, icon-only if available

Upload Photos & ImagesTeam, premises, completed work — real photos beat stock every time

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Click to upload or drag & drop photos

JPG · PNG · WebP · HEIC — min 1200px wide recommended

Suggested: team headshots, before/after shots, your van/premises, examples of work

Photo Notes

Other Brand FilesBrand guidelines, certificates, award logos, marketing materials

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Click to upload brand docs & other files

PDF · AI · PSD · ZIP · DOCX

Accreditations & Certifications to Display

Performance Priority

Content Supply Timeline

Anything else?

Any extra detail, odd requests, or things you want us to know before we start. Nothing is too small to mention.

Anything Else — Special Requirements, Deadlines, Notes

0/3000

Files are uploaded securely. We'll review everything and contact you within 24 hours to confirm your project kickoff.

Let's build something brilliant.

Let's start with the basics

Tell us about your project

Your vision

Anything else?

Brief received